IRI CPG Summit Overview Graphic

Innovating to Achieve Growth and Productivity

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In today’s turbulent CPG marketplace, customers hold the keys to the success or failure of your business.  As a retailer or a manufacturer, you need to know how you can connect more fully with customers, and how to create and leverage breakthrough innovation as a critical source of ideas, insights, and competitive advantage.  How can you capture their hearts and minds? How can you create a shopping experience that keeps your most profitable customers coming back for more? What forward-looking tactics can you deploy to ensure that your new and existing brands are successful, and that your merchandising strategies hit every mark?

At IRI Summit 2008, you’ll find answers to these questions and more! Summit is a world-class conference for passionate senior leaders in the global CPG, retail and healthcare marketplace.  It’s an action-oriented, “how-to” program designed to address and attack the major challenges facing the industry via the application of cutting-edge content, analytics, technologies and best practices.

At Summit 2008 you’ll discover:

  • Innovative new ways to achieve dramatic business results
  • New ways to increase shopper loyalty
  • Cutting-edge analytics to help you gain competitive advantage
  • How to leverage health and wellness for growth
  • How to use the pharmacy as a growth driver
  • Breakthrough insights for retailer-supplier collaboration
  • Innovative best practices in consumer understanding, brand growth and merchandising
  • World-class networking events for buyers and sellers in CPG, retail and healthcare
  • Hands on exposure to the latest IRI products, solutions, services and training programs, including revolutionary new IRI Liquid Data-powered applications

Who Should Attend Summit?

The Summit audience is made up of senior-level attendees from more than 200 premier manufacturer, retailer, sales management and technology companies. The Summit program is focused on the issues and concerns of:

  • Marketing
  • Brand management
  • Marketing research
  • Advertising
  • Sales
  • Merchandising
  • Category management
  • IT